Turn vague ideas into structured execution plans
Stop building blind. Map opportunities with Opportunity Solution Trees, audit assumptions with The Mom Test, score DVF-U risk, and simulate real users — before you write a single line of code.
Built on the frameworks top product teams trust
One workspace for the entire discovery loop
Every framework a principal PM relies on, unified into a single end-to-end pipeline — from raw idea to sequenced, de-risked roadmap.
Opportunity Solution Trees
Deconstruct any concept into Jobs-to-be-Done, then branch into opportunities, solutions, and experiments — Teresa Torres' continuous discovery, automated.
The Mom Test audits
Paste an interview transcript. Our coach flags compliments, hypotheticals, and leading questions you mistook for validation.
DVF-U risk scoring
Quantify desirability, viability, feasibility, and usability risk so you tackle the riskiest leap-of-faith assumption first.
Multi-agent user simulation
Autonomous personas with real biases debate your idea across configurable rounds, then a master evaluator synthesizes high-signal insight.
30 / 60 / 90 roadmaps
Sequence validated assumptions into deterministic milestone phases — each with explicit fallback paths.
HITL governance
Human-in-the-loop safety checks gate every phase, keeping the AI's recommendations accountable and reviewable.
From a sentence to a sequenced plan
Three steps take you from a fuzzy hunch to an execution plan you can actually defend in a room.
Describe your idea
Type your concept in plain language. Blueprint deconstructs it into Jobs-to-be-Done stories and surfaces the real opportunity spaces.
Analyze & validate
The Mom Test coach audits your assumptions while DVF-U scoring pinpoints the leap-of-faith gaps that could sink the product.
Get your roadmap
Receive a phased 30/60/90-day execution plan with milestone tasks, fallback paths, and governance checkpoints.
Stress-test your idea against autonomous users
Stop guessing how people will react. Watch AI personas debate your concept like a real-world room — before you commit a single sprint.
Show me the unit economics before we discuss scale.
I'd switch today if the onboarding took under five minutes.
The notification logic breaks down once I have 20+ habits.
Desirability validated. Viability remains the top leap-of-faith risk.
Real human personas
Agents carry distinct biases, friction points, and domain expertise. They argue, agree, and collaborate like real people.
Deep debate rounds
Configure up to 10 back-and-forth rounds and watch ideas evolve as agents challenge each other's assumptions.
Massively parallel
Simulate hours of customer interviews and board meetings in seconds with parallel LLM execution.
Unbiased synthesis
A master evaluator monitors the whole simulation to extract signal and invalidate your riskiest assumptions.
See exactly where your idea is most likely to break
Plot every leap-of-faith assumption across David Bland's DVF-U framework. The riskiest, least-evidenced bets rise to the top-left — so you know what to test first.
Validated assumptions become a deterministic plan
Each milestone carries explicit fallback paths, so a failed bet never stalls the roadmap. Click any phase to start planning yours.
Stop building blind. Start with a blueprint.
Turn your next idea into a de-risked, sequenced execution plan in minutes — grounded in the frameworks the best product teams use.